Intrepreneurs: Use Them or Lose Them
An Entrepreneur is someone who translates a creative
thought into a new, innovative process, product, procedure, strategy or service.
Entrepreneurs are risk takers who trust their potential.
They turn their creativity into reality by pursuing their dreams and
transforming a vision into a strategic plan.
They strike out on their own and build small businesses.
An Intrepreneur is someone who displays the same
characteristics as an Entrepreneur, but remains with an organization as an
employee. They generate enterprise for the organization rather than create their
own small business.
In
today’s workplace, the benefits of entrepreneurship can be combined with the
economies of scale enjoyed by large organizations by cultivating a culture if
Intrapreneurship.
Like
Entrepreneurs, Intrapreneurs:
Ø
Take risks
People who have an
entrepreneurial flair take risks. They
will try new methods, experiment with new ideas, present emergent thoughts,
incubate new products and formulate novel procedures. They will generally be
more adaptive and enjoy change. They
are not always easy to manage, but they are valuable assets and well worth the
effort. Leaders hoping to encourage
intrapreneurship have to be both patient and flexible.
Some days will seem like recess at a pre-school, but imagination,
excitement and motivation will be the result.
Ø
Trust themselves
Intrepreneurs
have confidence in their abilities and their judgment.
They trust themselves to find solutions to problems and will present
their ideas with self-assurance.
This benefits the organization by fully unitizing the talents of its work
force. It taps into the full
potential of the collective expertise and experience of the human resource.
Ø
Learn from mistakes
When entrepreneurs fail there
is a consequence, so they want to learn as much as they can from the failure.
They will dissect the process and study the outcomes.
There is no time for excuses and recriminations.
There is only time to fix it, learn from it and move on.
People
should be held accountable for their mistakes, errors and failures. Instead of a punitive atmosphere, however, there should be an
attitude of assessment and leaning. This
will encourage the kind of risk taking that progressive organizations need to
thrive and grow. It will also take
away the fear in the work place that can inhibit communication, innovation and
improvement.
Ø
See opportunities
When
problems come up, Intrepreneurs will study the patterns and seek opportunities.
Intrepreneurs are students of circumstances and will look for ways to
increase business or improve the business they have.
They will seek alternatives and work toward innovation.
Ø
Display passion
Intrepreneurs
love what they do, the product they sell, the organization they are apart of,
the service they provide or all of the above. This leads to excitement and
enthusiasm, which increases organizational loyalty and longevity.
Ø
Provide a unique experience for
their customers
Intrepreneurs identify with
their company, its products and/or its services. They have a stake in shaping its form and know how to present
it to customers with confidence, pride and assurance. This translates into a more global view of the
organization and customers will benefit from the personal interest of the
Intrepreneur.
This inventory of
characteristics is powerful. Today’s enlightened organizations see the
benefits of such a list. In the new workplace, leaders encourage their employees
to think like Entrepreneurs and run their departments like small businesses. It
increases the sense of individual accomplishment and enhances the bottom line.
Organizations do this by supporting and rewarding Intrapreneurship.
Some positive steps to accomplish this include:
Ø
Encourage people who display the
characteristics of the entrepreneur.
Ø
Recruit people with
entrepreneurial backgrounds.
Ø
Provide incentives for creative
ideas and release time for the development of new products and services.
Ø
Generate a looser, freer flowing
culture where people are encouraged to take risks.
Periodically declare a recess or sponsor retreats where brainstorming can
occur and people can give birth to ideas.
Ø
Encourage everyone to get involved
in the activities of their department.
Ø
Share financial data so that
individuals can see the impact of their decisions on the bottom line.
Ø
Promote people who take risks and
learn from their mistakes.
Employees who exhibit
a predisposition to entrepreneurship can become frustrated in a medium to large
organization. Their creativity
begins to wane under the structure of bureaucracy and their zest for new ideas
dissipates during the day-to-day routine of their jobs.
Some people will strike out on their own and start new businesses.
Some people will suppress their entrepreneurial spirit and deny their
potential. Still others will never discover theirs.
Engage the
Entrepreneurs in your organization. Transform them into Intrepreneurs and
harvest their positive energy.
“The
early bird gets the worm, but the second mouse gets the cheese” You may not be the first,
but if you have patience and persistence, you can get your share in the final
analysis.